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Marketplace / CRM Solutions / AI Lead Scoring Tool

AI Lead Scoring Tool

Prioritize Hot Leads with AI-Powered Scoring

Score and prioritize leads based on AI-analyzed intent and engagement.

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Creator Icon Kriatix Creator
Category Icon CRM Category
Pages Icon 25 Pages
Downloads Icon 323 Downloads
Language Icon English Language

Trusted by growing startups

The AI Lead Scoring Tool by Kriatix automatically qualifies and ranks leads using real-time data, behavioral signals, and custom scoring models. With AI-driven intelligence, your sales team can focus on what matters converting the most promising leads faster.
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What Is the AI Lead Scoring Tool?

It’s an AI-enabled platform that analyzes lead data like form submissions, website activity, email engagement, and CRM behavior and assigns scores based on custom rules or predictive models. This helps you identify sales-ready leads with precision and speed. Train the AI with your historical data, adjust scoring criteria dynamically, and connect it with your CRM or marketing stack. No manual guesswork. Just smart prioritization.

Who Is It For?

Role How They Benefit
Sales Teams Prioritize high-intent leads and close deals faster
Marketing Teams Align campaigns with top-scoring leads
RevOps Teams Automate qualification and sync scores with CRM
Agencies Deliver high-performance scoring for client funnels
Product Managers Track and validate lead-product interaction data

 

Key Features

  • AI-based predictive lead scoring engine
  • Drag-and-drop scoring model builder
  • Integrates with CRMs like Salesforce, HubSpot, Zoho
  • Behavioral triggers: email opens, page visits, form submissions
  • Real-time updates & CRM sync
  • Historical lead data training for smarter predictions

 

Benefits

  • Save time by focusing only on high-potential leads
  • Improve marketing-to-sales handoff
  • Increase conversion rates with better timing
  • Customize scoring to your industry and funnel
  • Reduce manual qualification work

How It Works

  • Connect your CRM and marketing tools
  • Set up scoring rules or upload historical data
  • Configure weights for different lead behaviors
  • Let the AI analyze and assign scores in real-time
  • Route high-score leads to sales automatically

 

Add-ons & Integrations

  • Salesforce, HubSpot, Zoho CRM
  • Web forms, email marketing tools
  • REST API for custom integrations
  • Kriatix AI Content Generator (for smart lead nurturing copy)
  • Slack or Teams notifications for hot leads

 

Deployment & Access

  • Works across desktop and mobile
  • SaaS-based with optional on-premise model
  • Scales across teams, brands, and geographies

 

What Our Partners Are Saying

Frequently Asked Questions

It automatically scores and prioritizes leads based on behavior, engagement, and your custom rules—helping your sales team focus on the most qualified prospects.

Yes, you can create fully customizable scoring rules or train the AI model using your historical lead data to reflect your unique sales funnel.

It uses behavioral signals like page visits, form submissions, email opens/clicks, CRM updates, and other engagement metrics to assign scores.

Yes! It integrates seamlessly with Salesforce, HubSpot, Zoho CRM, and other platforms via APIs for real-time data sync.

The tool becomes more accurate over time by learning from past conversions, failed leads, and engagement patterns, resulting in highly predictive scores.